Launched in May 2005, YouTube allows billions of people to discover, watch, and share originally-created videos. YouTube’s mission is to give everyone a voice and show them the world. YouTube provides a forum for people to connect, inform, and inspire others across the globe.
According to Oxford Economics, YouTube’s creative ecosystem in Canada contributed the equivalent of $1.1 Billion to Canada’s GDP in 2021. This includes direct impact including revenue paid by YouTube to media companies, the music industry, and creative entrepreneurs. It also includes the indirect impact on Canadian businesses like sound and film production, film editing, and equipment.