AI: Promise and peril for Canada's media production sector

Prime Time tackles the juggernaut of AI, exploring both the promise and possible risks to the Canadian media sector. Join experts representing different aspects of this emerging technology as they present their insights on the best tools for producers, explore rights and remuneration, and discuss some of the related ethical questions. Individual presentations from each speaker will be followed by a panel discussion that delves deeper into some of the key questions facing the industry today.

Moderated by Scott Benzie, Executive Director, Digital First Canada